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2024 All-New Ford Maverick


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Flexible, fun, capable — this pickup is breaking all the stereotypes. With almost endless customization opportunities, a roomy interior and the technology you need, the Ford Maverick® is made for people who never knew they needed a truck.



Perfect for navigating a busy city or escaping it, this pickup has room for five and all your gear.



This truck is Built Ford Tough and equipped to help you haul your gear, tackle that next home project, and more. LARIAT model shown..



Throw a tailgate party with Apple CarPlay and Android Auto compatibility, available B&amo;O Sound System by Banf and Olufsen, built-in bottle openers, and more.

How Does a Reservation Work?

Save your model selection and your spot. You will be able to complete the configurations on your all-new Maverick truck before you finalize your order.



Fill out the reservation form, and submit your request.



We will reach out at the beginning of June 2021 to finalize configurations, verify pricing and place your order.



Production and deliveries are scheduled to begin fall 2021.

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Online Reservation FAQs

What is a reservation?

A reservation lets you select your vehicle and be among the first to order a new Maverick truck from Ford. It is not an actual order and does not guarantee delivery.

What steps are required to complete my reservation?

Go online and select "Reserve Now," fill out the reservation form and submit your request to join the list for a new Maverick truck. A confirmation will display after the form is submitted and an email with be sent to the address in the reservation form.

When can I order my vehicle?

We will help you select and build your Maverick truck. We will also help you agree on pricing and finalize your order for production. The Maverick truck ordering window opens at the beginning of June 2021.

When will my vehicle be delivered?

Maverick truck production and deliveries to Ford Dealers will begin fall 2021. Actual delivery times may vary based on configuration selected, residency and demand. Once your vehicle is scheduled for production, you will receive further notification from us about its status.

Am I buying this vehicle directly from Ford?

No. The purchase agreement will be between you and (insert dealer name), not you and Ford Motor Company. A deposit is not required from Ford to submit a reservation.


*By completing the reservation process, you are not ordering or purchasing a vehicle. Participation in the program does not guarantee you vehicle delivery. Your reservation does not guarantee a set price for the vehicle.

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